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Sandy Brown in Anne Fogarty's quilted striped dress for Vogue, February 1952

Model in Anne Fogarty's red linen dress photographed by Sante Forlano, June 1960

Anne Fogarty's designs started to gain widespread popularity in the 1950s, gracing the covers of prominent fashion magazines and adorning the wardrobes of celebrities and fashion-forward women (including famous Hollywood actress).

 

Anne Fogarty’s dress advertising (Vogue, 1954)

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Cocktail outfit by Anne Fogarty, 1952

The brand heritage of a fashion icon


Anne Fogarty is an icon of fashion that deserves still today a place among the greatest brands with heritage. Her signature style, often referred to as the "Fogarty Look" embodied a unique blend of elegance, sophistication and youthful charm. Anne Fogarty Boutique is a trademark registered both in United States and in China.

 

Anne Fogarty's influence on American fashion is profound and is still visible in contemporary fashion, with designers drawing inspiration from her emphasis on flattering silhouettes and attention to detail.

 

Cotton stripe dress by Anne Fogarty (1950s)

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Anne Fogarty dress, Julliard 1953

Anne Fogarty's designs were revolutionary for their time; in an era when fashion was often formal and restrictive, Fogarty introduced playful, feminine, and wearable designs. Her iconic "Anne Fogarty Party Dress" became a symbol of femininity, featuring a fitted bodice and a full, twirling skirt. 

Suzy Parker wears Anne Fogarty, 1952

Leonie Vernet in Anne Fogarty,Vogue 1954

Anne Fogarty’s style played a significant role in shaping the American fashion landscape launching an era of feminine grace and glamour. Anne Fogarty was a leading designer of junior fashion and her style became known as the young "American look". 

Dolores Hawkins wearing Anne Fogarty, 1957

Summer dress by Anne Fogarty, 1950s

Her designs were known for their meticulous attention to detail, including intricate embellishments, exquisite fabrics, and meticulous tailoring. In 1954, she introduced “the Tea cozy dress” (the full skirt fell from a dropped, rather than natural waist).

Anne Fogarty’s silk shantung cocktail dress with deep v neckline, 1950s

Anne Fogarty’s Gold and coral print dress (1955)

From its launch in 1962, the brand Anne Fogarty Boutique has been celebrated not only for its aesthetic appeal but also for its accessibility because allowing a broader audience to embrace high-quality fashion.

Vicara Magazine, Anne Fogarty dress' advert, 1955 

Curtis Roosevelt wearing Anne Fogarty (photo by Mark Shaw, 1952)

Extremely narrow and highlighted waist, full ballet skirt and lots of petticoats were the common elements of her creations with always the aim to highlight the womanhood above all and on every occasion. The first petticoats she designed were of netting, but she worked with Gracette lingerie to develop a new type which was made of nylon "horsehair".

Anne Fogarty’s discotheque dress, June 1964

Model wearing a pale gold shirt dress in a soft knitted lamé by Anne Fogarty (photo of McLaughlin, Vougue, September 1960)

During the 1960s Anne Fogarty produced A-line dresses and, after the miniskirt became established, designed peasant-inspired dresses in both mini-lengths and maxi-lengths. 

Actress and model Twiggy in Anne Fogarty dress, photographed by Richard Avedon for Vogue, 1967

Anne Fogarty dress, 1967

Her new favorite silhouette, replacing full skirts, was the straight-skirted, high-waisted Empire line dress with tiny puff sleeves and low neckline. 

Anne Fogarty’s jersey shirtdress (Magazine advertisement, 1960s)

Anne Fogarty’s Mini Skirt,  Magazine advertisement, 1967

Anne Fogarty’s designs in the later 1960s and 1970s became quite adventurous, including trouser suits and caftans.

Woman in black and white strip costume by Anne Fogarty (National Cotton Council 1964 Adv.)

Swedish fashion model Agneta Frieberg wearing a grey dress by Anne Fogarty (Glamour, March 1965)

© Anne Fogarty Boutique

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